York Street Partners

Liberty Park

Liberty Park

Already a mainstay in the Birmingham area, Liberty Park, a master-planned community, wanted to take advantage of the recovering market and reposition itself for accelerated growth.

A HOMETOWN LIKE NO OTHER

Insight

You can have it all

Most home buyers do not understand the benefits of a master-planned community. Prospects focus on homes and location only. But Liberty Park offers much, much more: top schools, golf, closeness to Birmingham, beautiful homes, amenities, all inside of Liberty Park.

Idea

A hometown like no other

Liberty Park has a rich history and purpose, incomparable value proposition, and a relentless commitment to ensure residents and employees can fully achieve their dreams. These stories needed to be told internally, externally, and inspirationally. Our mission was to create those stories and share them with residents and prospects.

Impact

1,400 families and growing

Liberty Park has become one of the most successful master-planned communities in the region, attracting buyers from all over, eager to be a part of a lifestyle and community they can’t get anywhere else.